[ad_1]
Teenagers are calling it: Lululemon leggings and Stanley cups are over.
Three years ago, both these brands were beloved among teenage girls, in particular, according to investment bank Piper Sandler’s semi-annual Taking Stock With Teens survey. This fall, upper-income teens said they were among the top trends that are “on the way out.”
Piper Sandler surveyed nearly 11,000 teens in 47 states between August 8 and September 22, 2025, to get a window into what young Americans are wearing, eating, and buying. While brands like Nike, Starbucks, and Chick-fil-A maintained their dominance over their respective categories for the past year, others slipped in popularity.
For example, 12% of the male teens said Crocs were on the way out. In Piper Sandler’s fall 2022 survey, the brand was among this demographic’s top five preferred footwear brands.
Activewear brand Lululemon was also among the teens’ top 10 brands for online shopping in the spring, but it fell out of the top rankings for this fall. Female teens said the brand is waning in popularity.
Meanwhile, skinny jeans topped the list of trends on their way out.
The investment bank surveyed teens with an average age of 15.7 years and an average household income of $69,527. The teens said that quality and price were the top two factors they consider when buying clothes — more than brand, trends, or sustainability.
These are the trends that are “on the way out,” according to the survey:
Related stories
Business Insider tells the innovative stories you want to know
Business Insider tells the innovative stories you want to know
Male teens
Skinny jeansCrocsBaggy/Saggy jeansNike/JordansHair trends
Female teens
Skinny jeansLululemon/LeggingsStanley cupsHair trendsCrocs
What’s popular? Teenage girls seem to love retro styles. Hollister and UGG — staples for millennials and elder Gen Zers — are among the brands rising in popularity.
This season, they seem split on whether Stanley tumblers are still cool. The cups found themselves on both the “on the way out” list and the most popular.
[ad_2]
Source link
